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DTSTART;TZID=America/New_York:20260213T073000
DTEND;TZID=America/New_York:20260213T153000
DTSTAMP:20260404T131013
CREATED:20251216T171544Z
LAST-MODIFIED:20260119T212549Z
UID:10004593-1770967800-1770996600@frla.org
SUMMARY:Central Florida - Golf Tournament
DESCRIPTION:Join us on the fairways at El Campeón\, one of Florida’s most challenging and historic golf courses. Known for rolling fairways\, dramatic elevation changes\, and beautiful lakeside views\, this course delivers a round that tests skills while rewarding you with standout scenery. El Campeón blends classic design with Florida tradition to create an unforgettable golf experience. Register today! \n  \nEvent Pricing Details: \nSingle Player: $350 \nHole Sponsor: $600 \nFoursome: $1\,400 \nBreakfast Sponsor: $2\,000 \nGolf Cart Sponsor: $3\,500 \nNaming Sponsor: $5\,000 \nREGISTER NOW
URL:https://frla.org/event/138968/
LOCATION:Mission Resort El Campeon\, 10400 County Road 48\, Howey-in-the-Hills\, 34737\, United States
CATEGORIES:Central FL
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ORGANIZER;CN="Mel Coffey":MAILTO:mel@frla.org
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DTSTART;TZID=America/New_York:20260416T113000
DTEND;TZID=America/New_York:20260416T130000
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CREATED:20260304T163126Z
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UID:10004616-1776339000-1776344400@frla.org
SUMMARY:Central Florida - From Google to Generative: The New Era of Customer Discovery
DESCRIPTION:Join the FRLA Central Florida Chapter on April 16th for an informative session on utilizing AI within your hospitality business! \nStep into the next era of customer discovery with a high-impact seminar built for Central Florida’s hospitality leaders. This session breaks down how search is shifting from “let me Google that” to AI-generated answers\, and what that means for your business visibility\, bookings\, and brand authority. You will leave with practical strategies you can use now\, not theory. \nWhat we will cover: \n\nFrom Google to Generative: Why traditional search is fading and how AI now controls what customers see and choose\nHow AI Sees Florida Hospitality: What generative engines understand (and misunderstand) about your business and how to influence it\nHow to Win at GEO (Generative Engine Optimization): Clear steps to position your brand as the answer\, not just an option\nReal Case Studies with Results: Travel Guide Challenge: Competing for AI visibility in destination content Battle of the Bios: How small wording changes impact AI trust and selection. Hidden Gems Project: How lesser-known venues can outperform big brands in generative results.\n\n  \nEvent Details:  \nThursday\, April 16\, 2026\n11:30 – 12:00 Registration & Networking\n12:00 – 1:00 Lunch & Presentation\nOrlando World Center Marriott\n8701 World Center Dr\, Orlando\, FL 32821 \nRegister Now! \nRegistration deadline: April 12\, 2026 \n 
URL:https://frla.org/event/central-florida-from-google-to-generative/
LOCATION:Orlando World Center Marriott\, 8701 World Center Dr\, Orlando\, FL\, United States
CATEGORIES:Central FL
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ORGANIZER;CN="Mel Coffey":MAILTO:mel@frla.org
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DTSTART;VALUE=DATE:20260818
DTEND;VALUE=DATE:20260821
DTSTAMP:20260404T131013
CREATED:20230117T191628Z
LAST-MODIFIED:20260108T165800Z
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SUMMARY:Summit
DESCRIPTION:FRLA’s Summit is back for its 14th annual premier hospitality event\, August 18-20\, 2026 at the Seminole Hard Rock Hotel & Casino in Hollywood\, FL. Join Florida’s most influential hospitality professionals and top-level executives for this two-day event. Bringing you leading industry trends\, best practices\, top-notch speakers\, and unparalleled networking\, we’ve made sure there’s a seat for everyone at our table. \nTICKETS\n*Tickets on sale soon. \nMEET THE 2025 SPEAKERS\nTim Tebow\n2025 AGENDA\nCLICK HERE TO VIEW AGENDA \nACCOMODATIONS\n*Room block coming soon. Should you have any questions please contact Ashley Gholston\, Events & Industry Relations Director\, agholston@frla.org.  \nSeminole Hard Rock Hotel & Casino\n1 Seminole Way\, Davie\, FL 33314 \n\nProperty Maps: VIEW HERE \nDinner Reservations:\nIf you would like to dine on property please call in advance to Customer Care at 954-316-2900 to make reservations at Cipresso Italian\, Council Oak Steaks and Seafood\, and Kuro Japanese. Please tell the agent that you are with FRLA. Here is a link to available dining options if you would like to preview menus. \n \n\nMARKETING & ALLIED MEMBER COUNCIL\nCLICK HERE to view the Marketing & Allied Member Council. This event would not be possible without the input and guidance from our council. THANK YOU for investing your time and for your continued support of the FRLA! If you have interest in joining the Marketing & Allied Member Council contact Ashley Jackson. \n2025 HIGHLIGHT VIDEO
URL:https://frla.org/event/summit/
LOCATION:Seminole Hard Rock Hotel & Casino – Hollywood\, FL\, 1 Seminole Way\, Davie\, FL\, 33314\, United States
CATEGORIES:Bay,Broward,Central FL,Collier,EscaRosa,Florida Inns,Gulf Island Coast,Hillsborough,Lee,Miami Dade,Monroe,Northeast,Northwest FL,Palm Beach,Pinellas,Space Coast,Suncoast,Tallahassee
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DTSTART;VALUE=DATE:20261025
DTEND;VALUE=DATE:20261028
DTSTAMP:20260404T131013
CREATED:20220120T230405Z
LAST-MODIFIED:20260123T183243Z
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SUMMARY:The Florida Restaurant Show
DESCRIPTION: \n\nINTRODUCING…THE FLORIDA RESTAURANT SHOW!\n\n\n\n\n\n\nWhether you’re an independent owner\, quick-serve restaurant operator\, chef\, caterer\, baker\, bar or nightclub operator\, hospital\, hotel\, or commercial foodservice personnel — join us for 3 days October 25-27\, 2026\, at the Florida Restaurant Show at the Orange County Convention Center. \nLearn about the hottest menu trends\, state-of-the-art design and decor\, the best in business education within our education programming\, and hundreds of the leading vendors and purveyors dedicated to serving the restaurant & foodservice community — all under one roof. \nWatch live culinary performances and listen in on discussions about how our chefs came to be. Emerging trends abound on the show floor with hundreds of exhibitors and in our exciting special events. Spark your creative appetite and celebrate your passion for the profession. \nThank you so much to all our partners and supporters! \n\n\n\n\n\nLEARN MORE HERE\n  \nQuestions? Contact: \n\nRegistration: FRLA restaurant and hotel members receive unlimited free badges\, and will need to select the “FRLA Member” option and include their member ID . If you need assistance with registration please contact customer service at  PizzaSummitFloridaRestaurant@maritz.com. \nExhibits & Sponsorships: Paul Pedrow at (484) 823-9608\, paul@therestaurantevents.com or Joe Carlino joe@therestaurantevents.com \nEducational Breakout Sessions: Amy Riemer at 978-502-4895 or amy@riemercommunications.com
URL:https://frla.org/event/florida-restaurant-lodging-show/
LOCATION:Orange County Convention Center\, Orlando\, FL
CATEGORIES:Bay,Broward,Central FL,Charlotte,Citrus,Collier,EscaRosa,Florida Inns,Forgotten Coast,Greater Ocala,Gulf Island Coast,Hillsborough,Lake,Lee,Lee Chapter,Marion,Miami Dade,Monroe,North Central FL,Northeast,Northwest FL,Palm Beach,Pasco/Hernando,Pinellas,Polk,Space Coast,Suncoast,Tallahassee,Treasure Coast,Volusia
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