Florida Tourism Day 2026
2026-01-21 08:30 - 20:00 (America/New_York) | FL
FLORIDA TOURISM DAY 2026
During Florida Tourism Day, you’ll have the opportunity to engage with legislative leaders and connect with policymakers to advocate for the issues that directly affect your business and keep our industry thriving. Your presence in Tallahassee speaks volumes about the strength and significance of our industry.
Together, we are #HospitalityStrong!
REGISTRATION
*Ticket price of $125 includes all items listed in the event schedule below.

ACCOMODATIONS

Courtyard by Marriott Tallahassee Downtown/Capitol ($199/night)
1018 Apalachee Parkway Tallahassee, Florida, USA, 32301
*Room block closes December 20th.
CLICK HERE FOR GROUP RATE
DoubleTree by Hilton Hotel Tallahassee ($319/night)
101 South Adams Street Tallahassee, FL 32301
*Room block closes December 19th.
CLICK HERE FOR GROUP RATE
Hotel Indigo ($294/night)
826 West Gaines Street Tallahassee, Florida 32304 United States
*Room block closes December 30th. Once the event dates are entered the group rate will populate.
CLICK HERE FOR GROUP RATE

EVENT SCHEDULE
January 20, 2026

Welcome Reception (Exclusive to FRLA Members): The Filibuster

January 21, 2026

8:30AM-10:00AM: FRLA Member Breakfast and Meeting: Dunlap Champions Club-University Room Level 6 and Kearney Osceola Grille
10:30AM-12:30PM: Florida Tourism Day Briefing and Luncheon: Dunlap Champions Club-Grande Ballroom Level 3
12:45PM-1:00PM: Buses depart from Dunlap Champions Club to Florida State Capitol
1:30PM-5:00PM: Legislative Appointments: Florida State Capitol
5:00PM-8:30PM: Florida Tourism Day Reception: FRLA Headquarters

EVENT AGENDA
Click Here
LEGISLATIVE PRIORITIES AGENDA
Click Here
SPONSORSHIP OPPORTUNITIES
Click Here
QUESTIONS?

Contact Heather Campbell, Government Relations Manager at HCampbell@frla.org.

2025 FLORIDA TOURISM DAY HIGHLIGHT VIDEO

Northeast - Annual THE PLAYERS Championship & Golf Tourism Update
2026-01-28 09:00 - 10:30 | Sawgrass Marriott, 1000 Tournament Players Club Blvd, Ponte Vedra Beach, 32082, United States
The FRLA Northeast Chapter invites you to our annual THE PLAYERS Championship & Golf Tourism Update featuring insights from Lee Smith, Executive Director of THE PLAYERS Championship, as he shares what’s in store for the 2026 tournament, March 10–15, 2026.
We’ll also hear from David Reese, President & CEO of Florida’s First Coast of Golf, who will share the latest golf tourism trends and data shaping travel decisions across Northeast Florida. David will share the outlook on the current and projected state of golf tourism, including insights on visitor demographics, economic impact, and marketing strategies that position our region as a premier golf destination.
Don’t miss this exclusive opportunity to connect with industry leaders and get an inside look at what’s ahead for one of Northeast Florida’s premier sporting events. Light breakfast and refreshments provided by Sawgrass Marriott.

Event Details:
Wednesday, January 28, 2026
⏰ 9:00 a.m. – 10:30 a.m.
Sawgrass Marriott
1000 Tournament Players Club Blvd, Ponte Vedra Beach, FL 32082
Room: Champions E

Event Cost:
FREE!
**Pre-registration is required!**
Register Now!

ABOUT: Lee Smith Executive Director, THE PLAYERS Championship
In his role as Executive Director of THE PLAYERS, Lee oversees all aspects of the PGA TOUR’s flagship event, from sales, marketing and operations to community and charitable outreach and support. In addition, he leads THE PLAYERS Council, an association of corporate and community leaders who share THE PLAYERS’ commitment to economic growth and development. Lee joined THE PLAYERS team in 2023, and prior to that served as the General Manager at Liberty National Golf Club in Jersey City, New Jersey, a property managed by the PGA TOUR, where he was instrumental in helping the PGA TOUR contest THE NORTHERN TRUST in 2019 and 2021.
Smith has been a key member of the TPC Network since he joined in 2008, serving as Head Golf Professional at TPC Sugarloaf outside Atlanta; General Manager of TPC Summerlin in Las Vegas; and Regional Director of Operations for TPC Networks, a role he held concurrently with his position at Liberty National. He has been a Class A member of the PGA of America for more than 20 years.
Originally from Illinois, Smith graduated with a degree in Sports Management from Southeast Missouri State University (where he was a letterwinner on the men’s golf team) and later attended the Sandra Day O’Connor College of Law at Arizona State University, where he earned a Masters in Sports Law & Business. Widely recognized as an outstanding golf professional, Lee has been named twice, in both 2013 & 2017, as Golf Professional of the Year for the Las Vegas Chapter PGA, and 2015 Golf Club Operator of the Year by Golf Inc. Magazine.

Palm Beach EATS 2026
2026-01-30 18:00 - 20:00 | Hilton West Palm Beach, 600 Okeechobee Blvd, West Palm Beach, FL, 33401, United States
Join the FRLA Palm Beach Chapter for EATS – Education, Agriculture, Together, Showcase! Taking place on January 30, 2026, this annual event brings together area farmers, top local chefs, and culinary students for an evening of culinary delights benefiting local students and future hospitality employees. Indulge in homegrown goods, fresh produce, and some fresh air in the open-air garden of the Hilton West Palm Beach. You don’t want to miss this fabulous dinner and education fundraiser!
Become a Sponsor Today!
Help support these outstanding students and future hospitality professionals by becoming a sponsor!
Download Sponsor Form
View Invite

Individual Tickets:
Member: $100
Non-Members: $125
Purchase Tickets!

Need more info?
For more information on this event, contact FRLA Palm Beach Regional Director Jodi Cross at jcross@frla.org

Northeast - 2026 Board Installation & Mixer
2026-02-03 16:30 - 18:00 | Champion Brands, 5571 Florida Mining Blvd S, Jacksonville, 32257, United States
Kick off 2026 with the FRLA Northeast Chapter at our exciting mix-and-mingle event!

Join us to kick off the new year and mix and mingle with our 2026 Board of Directors. We will highlight chapter updates for 2026 and enjoy a casual networking reception. The event will begin with the 2026 Board Installation ceremony.
To view the listing of the 2026 Board of Directors visit, https://frla.org/chapters/northeast/
Tuesday, February 3, 2026
4:30-6 p.m.
Champion Brands, 5571 Florida Mining Blvd S, Jacksonville, FL 32257

Event Cost:
FRLA Members: $30
Future Members: $45
Includes one drink ticket for beer or wine, in addition to appetizers. Cash bar available.
REGISTER NOW

Preparing for Winter 2026–2027 H-2B Visa Petitions (a Pabian Law Webinar)
2026-02-04 14:00 - 15:00 | Online Webinar
Attention winter-season hospitality employers! You are invited to join FRLA partner, Pabian Law, for their annual H-2B visa planning webinar, designed to help you prepare for what lies ahead with your winter 2026–2027 H-2B visa petitions. Attorney Keith Pabian will share practical guidance, timely insights, and strategic planning tips to help you navigate the H-2B visa process with confidence—particularly in light of increasing demand and the growing likelihood that the H-2B numerical cap will be reached for October 1st start dates. The webinar will also address the impact on the hospitality industry of recent terminations of humanitarian programs, including Temporary Protected Status (TPS), and what these changes may mean for your workforce planning. This webinar is essential for winter-season properties—those busier in the fall, winter, and spring than in the summer—who are considering H-2B visas as a staffing solution and want to ensure they are fully prepared for the upcoming season. With work beginning as early as mid-March, attending this webinar will help you hit the ground running and stay ahead of critical deadlines.
REGISTER HERE!

If you have any questions please contact Carly Eglin at carly@pabianlaw.com.

FRLA Suncoast - 2026 Board Installation
2026-02-10 16:30 - 18:00 | Oyster River Rooftop, 600 US Highway 41, Palmetto, 34221, United States
REGISTER NOW

Pinellas - 2026 Board Installation Reception
2026-02-12 17:30 - 19:00 | The Sandpearl Resort, 500 Mandalay Ave, Clearwater, FL, 33767, United States
Sponsorship Opportunities Available!
REGISTER NOW

Broward - 2nd Annual ROSE Awards
2026-02-12 17:30 - 21:30 | The Diplomat Beach Resort, 3555 S Ocean Dr, Hollywood, FL, 33019, United States
FRLA Broward Presents:
The 2nd Annual ROSE Awards
• February 12, 2026 •
The Diplomat Beach Resort

The ROSE (Recognition of Service Excellence) Awards recognizes front line hospitality employees who demonstrate excellent customer service. These industry champions showcase the region’s commitment to creating an extraordinary visitor experience. Join the FRLA Broward Chapter for the 2nd Annual ROSE Awards Ceremony taking place on February 12, 2026 at The Diplomat Beach Resort.

Thursday, February 12, 2026 from 5:30 – 9:30 PM
The Diplomat Beach Resort
3555 S. Ocean Drive Hollywood, FL 33019

Member Pricing:
$165 / Person
$1200 / Table of 8
Future Member Pricing:
$195 / Person
$1500 / Table of 8

Click Here to Purchase Tickets or a Table

Sponsorship Opportunities:
TITLE SPONSOR
$10,000 (Company name in title plus a table sponsor)
PRESENTING
$5,000 (Video/Slide, Custom Eblast, social media, 4 tickets)
GOLD SPONSORS
$2,500 (program recognition, Eblast, social media, 2 tickets)
SILVER SPONSORS
$1,000 (logo in invites, program recognition, 1 ticket)
BRONZE SPONSORS
$500 (logo in invites, program recognition)

To become a member or SPONSOR, contact FRLA Broward Regional Director Rozeta Mahboubi at 954-270-5814 or rmahboubi@frla.org

Central Florida - Golf Tournament
2026-02-13 07:30 - 15:30 | Mission Resort El Campeon, 10400 County Road 48, Howey-in-the-Hills, 34737, United States
Join us on the fairways at El Campeón, one of Florida’s most challenging and historic golf courses. Known for rolling fairways, dramatic elevation changes, and beautiful lakeside views, this course delivers a round that tests skills while rewarding you with standout scenery. El Campeón blends classic design with Florida tradition to create an unforgettable golf experience. Register today!

Event Pricing Details:
Single Player: $350
Hole Sponsor: $600
Foursome: $1,400
Breakfast Sponsor: $2,000
Golf Cart Sponsor: $3,500
Naming Sponsor: $5,000
REGISTER NOW

Hillsborough - Board Installation Reception - DATE CHANGE!
2026-02-17 15:30 - 17:00 | Santo’s Drinkeria Roof Top Bar, 1607 N 22 Street, Tampa, 33605, United States

Palm Beach - February Hospitality Networking Social
2026-02-18 17:00 - 19:00 | Stage Kitchen & Bar, 2000 PGA Boulevard, Palm Beach Gardens, 33408, United States
Join us for a fun and casual evening at the FRLA Palm Beach February Hospitality Networking Social! This in-person event is the perfect chance to meet industry pros, share ideas, and make great connections. Whether you’re new to the scene or a hospitality veteran, come mingle, chat, and grow your network in a relaxed setting. Don’t miss out on an awesome opportunity to connect with like-minded folks in Palm Beach! Enjoy raffle prizes and networking with top industry leaders from our local hospitality community. Don’t forget to bring your business card for two free drinks and hors d’oeuvres!

Event Details:
Wednesday, February 18, 2026
5:00-7:00 p.m.
Stage | 2000 PGA Boulevard, Palm Beach Gardens, FL 33408
Event Pricing:
FRLA Members: $25
Future Members: $35
Advanced Registration is required! Registration deadline: Friday, February 13, 2026

REGISTER

Sponsored by:

Volusia - February Chapter Meeting: Jeep Beach, Bike Week, and 2026 Tourism Trends
2026-02-25 08:00 - 10:00 | Ocean Center, 101 N Atlantic Avenue, Daytona Beach, 32118, United States
You’re Invited – FRLA Volusia Chapter Meeting: Jeep Beach and Insights on Bike Week & 2026 Tourism Trends

Wednesday, February 25 | 8:00AM-9:00AM Breakfast & Networking | 9:00AM-10:00AM Program
Ocean Center – Meeting Room 201ABC
101 N. Atlantic Ave
Daytona Beach, 32118
Parking is available in the South Parking Lot. Vouchers will be provided at the meeting.
We are excited to welcome Charlene Greer, CEO of Jeep Beach, Inc., who will share insights on Jeep Beach and its impact on the community. Lori Campbell Baker from Daytona Beach CVB will provide an overview of 2026 Tourism Trends, and Janet Kersey from the Daytona Beach Regional Chamber will discuss Bike Week, including its effects on the hospitality industry, planning, and relevant data to help you stay informed and prepared.
This is a fantastic opportunity to network, learn, and stay current on the Volusia Chapter’s latest news and developments!

REGISTER NOW

Google Posts 101: A Virtual Interactive Workshop
2026-02-25 12:00 - 12:30 | Online Webinar
In 2026, fresh and timely content is the key to staying visible on Search. Whether you’re promoting a live performance, highlighting a seasonal offer, or simply sharing what’s happening at your business this weekend, Google Posts are an effective tool for real-time engagement.
Join us for a 30-minute introductory workshop on February 25th 9am PT/ 12pm ET, where we’ll show you how to use the newly updated Google Posts tool to keep your customers in the loop on timely events, offers and updates.
What to expect:

A beginner-friendly breakdown of the Google Posts tool
Best practices for effective posts
Live Build: We’ll create and publish a post together in real-time
Plenty of time for questions during our live Q&A

REGISTER HERE!

Northeast - 17th Annual ROSE Awards
2026-02-25 17:30 - 20:30 | Hyatt Regency Jacksonville Riverfront, 225 East Coastline Drive, Jacksonville, FL, 32202, United States
Event registration has closed. For questions, please contact Nicole at nchapman@frla.org

Join the FRLA Northeast Chapter to celebrate the 17th Annual ROSE Awards!
Please join the Florida Restaurant & Lodging Association (FRLA) Northeast Chapter at the Recognition of Service Excellence (ROSE) Awards as we honor Northeast Florida frontline hospitality employees who demonstrate excellent customer service and keep our industry thriving. These industry champions showcase the region’s commitment to creating an extraordinary visitor experience!
Wednesday, February 25, 2026
5:30 pm – 8:30 pm
Hyatt Regency Jacksonville Riverfront
225 E Coastline Dr.
Jacksonville, FL 32202
5:30 PM – 6:15 PM Registration/Cocktail Hour
6:15 PM – 8:30 PM Dinner/Award Program
Dress: Business/Cocktail
COST: Members: $85 per person or $670 per table (8 seats)
Future Members: $100 per person or $775 table (8 seats)
If you wish to pay with a check and receive invoice, please email nchapman@frla.org

Sponsorship Opportunities

Click here to learn more about ROSE Awards and for the nomination information.

Treasure Coast - February Hospitality Networking Event
2026-02-26 17:30 - 19:30 | MartinArts, 80 SE Ocean Blvd, Stuart, 34994, United States
Mark your calendar for February 26, 2026, and join the FRLA Treasure Coast Chapter for a networking event at Martin Arts, located at the Court House Cultural Center!
Connect with fellow hospitality professionals, share ideas, and build relationships in a relaxed and welcoming atmosphere. This in-person event is a great opportunity to expand your network and learn from others in the industry. Don’t miss this chance to mingle, enjoy great food, and have a fantastic time with like-minded individuals. See you there!
Please Bring Your Business Card for Two Free Drinks (Beer/Wine) & Hors d’oeuvres.

Event Details:
Thursday, February 26, 2026
5:30 – 7:30 PM
Martin Arts @ The Court House Cultural Center
80 SE Ocean Boulevard
Stuart, FL 34994
Event Pricing:
FRLA Members: $25
Future Members: $40

Advanced Registration Required!
REGISTER NOW
Registration Deadline: Monday, February 23, 2026

Sponsored By:

In Partnership With

Forgotten Coast Meet & Greet Luncheon
2026-02-27 11:30 - 13:00 | Red Pirate Family Grill & Oyster Bar, 236 US Highway 98, Eastpoint, United States
The FRLA Forgotten Coast Chapter invites you to join us on Friday, February 27th, for a Meet & Greet! Learn more about partner benefits, FRLA’s engagement within the hospitality community, and reignite connections! Don’t miss these TWO opportunities to connect with your local FRLA chapter. RSVP today and join us on February 27th from 11:30 AM – 1:00 PM ET at Red Pirate Family Grill & Oyster Bar or from 5:30 PM – 7:30 PM ET at Tap Root!
Representatives from The Southern Agency, Filta, RevoltTek, and R365 will share details on partner benefits. Foster connections, grow your network, and learn more about the benefits available to your business!

Event Cost:
FREE
RSVP Now

Forgotten Coast Meet & Greet Reception
2026-02-27 17:30 - 19:30 | Tap Root, 212 Monument Avenue, Port St. Joe, United States

Bay - Spring Break Safety & Responsible AI
2026-03-10 11:00 - 12:30 | Pirates Voyage Dinner & Show, 16061 Panama City Beach Pkwy, Panama City Beach, 32413, United States
Spring Break is almost here! Join the FRLA Bay Chapter for a timely discussion as we host local representatives and industry experts for an overview of Spring Break preparedness and safety. RSVP today for this FREE event and hear from:

Bay County Mayor Stuart Tettemer (with special guest) – Spring Break Safety
Catie Higginbotham, FRLA RCS – Alcohol Risk Management & Responsible Vendor
Veronika Leal, FastPulseAI – Responsible AI

Event Details:
March 10 | 11:00 AM – 12:30 PM
Pirates Voyage Dinner & Show | 16061 Panama City Beach Pkwy, Panama City Beach
Cost: FREE
Click Here to RSVP
RSVP by March 9th

Sponsored by:

Palm Beach - Hospitality Networking Social
2026-03-11 17:00 - 19:00 | Twisted Tuna, 353 S U.S. Rte 1 Bldg R,, Jupiter, 33477, United States
Join FRLA Palm Beach for happy hour & Hors d’oeuvres at our March mixer! Enjoy raffle prizes and networking with top industry leaders from our local hospitality community. Don’t forget to bring your business card for two free drinks and hors d’oeuvres!
Event Details:
Wednesday, March 11, 2026
5:00-7:00 p.m.
Twisted Tuna | 353 US-1N, Jupiter, FL 33477
Event Pricing:
FRLA Members: $25
Future Members: $35
Advanced Registration is required! Registration deadline: Friday, March 6, 2026

Register Now!

Sponsored by:

For questions call Jodi Cross, 561-410-0035 or jcross@frla.org

Northwest FL - Hospitality Safety & Spring Break Preparedness
2026-03-12 09:30 - 11:30 | The Bay Restaurant, 24215 US Highway 331 S., Santa Rosa Beach, 32459, United States
Join the FRLA Northwest Chapter for an energizing Hospitality Safety & Spring Break Preparedness session! Get practical, county-proven safety protocols for hotels, restaurants, and events. Learn occupancy trends and market insights for Spring Break. Prepare your team with real-world tips to keep guests and staff safe! Featured Speakers:

Chief Deputy Dustin Cosson, Walton County Sheriff’s Office
Amy Wise-Coble, General Manager, Homeowner’s Collection
Special Appearance by: Bruce Craul, author of The Hospitality Advantage — Book signing & autograph opportunity!

Event Details:
Thursday, March 12, 2026
9:30 AM Breakfast & Networking | 10:00 AM Program Start
Registration: FREE to attend! Sign up! Space is Limited!

Don’t miss this must-attend event for hospitality professionals — be ready, be safe, and make
this Spring Break your best-run season yet!
Submit RSVP
Sign up by March 11th
Sponsored by:

Broward - 2026 Board Installation and Hospitality Connect
2026-03-17 17:30 - 19:30 | Sonesta Fort Lauderdale Beach, 999 N Fort Lauderdale Beach Blvd, Fort Lauderdale, FL, 33304
You’re Invited!
Join the FRLA Broward Chapter on March 17th for the 2026 Board Installation and Hospitality Connect. Network with your industry colleagues and get to know your 2026 Chapter Board as we discuss the exciting year ahead. Broward County Commissioner Steven Glassman will present the Board installation. You don’t want to miss it! Register Today!

Members: $20
Future Members: $40
Space is limited.

Click Here to Register
Registration Deadline: March 16, 2026

Tabletop $150
* Price includes (1) admission
FRLA Broward Members Only
Purchase a tabletop to display your products,
feature signage, share samples, and get your logo
spotlighted in our event email blast.
Limited spots available—reserve yours today!
Call Rozeta Mahboubi at (954) 270-5814

Unlock the Power of Music For Your Business While Staying Legally Compliant
2026-03-24 10:30 - 11:30 | Online Webinar
BMI presents an engaging, operator-focused session designed to help restaurant owners and operators confidently navigate music licensing. Learn how background and live music are regulated and how music helps set the right tone in your establishment.
Discover smart, practical strategies to stay compliant while simultaneously maximizing the financial benefits of music in your establishment. This session will provide you with actionable insights that can enhance your customer experience and ultimately boost your revenue. You’ll also have the opportunity to ask questions ensuring you leave with a comprehensive understanding of how to make music work for your business.
Speaker: Jessica Frost, AVP Customer Experience & Engagement, BMI
VIEW RECORDING HERE!

Hillsborough & Pinellas - Hospitality Forward Series: Industry Trends & Insights
2026-03-25 08:30 - 10:30 | The Karol Hotel, 2675 Ulmerton Road, Clearwater, FL, 33762, United States
Hospitality Forward: Industry Trends
Join us for the first meeting series of 2026!
Change is the only constant in the hospitality industry. With guest/patron satisfaction and experience at the core of success, businesses must stay ahead of the trends shaping the industry. The Pinellas & Hillsborough Chapters of the Florida Restaurant & Lodging Association have assembled a distinguished panel of hospitality experts who will explore key hospitality trends and offer insights to provide leaders with informed ideas on people, technology, and processes. We want to help your business not only adapt, but thrive in 2026 and beyond!
Topics:

What was/is working in 2025/2026
Status of the market
What consumers are drinking
How technology is affecting the industry
Generational behavior shifts
Operational supply chain health and issues

Distinguished Industry Panel

Daniel Murphy, Division of Marketing & Development, Florida Department of Agriculture
Michelle Stencik, Director, Customer Strategic Insights, Coke
David Boothe, Vice President, Republic National Distributing Company
Jeremy Padilla, Region Vice President, Sysco West Florida
Dora Fruman, Head of Client Strategies, Revenue Management Solutions
Steve Jaeger, Director of Portfolio, Republic National Distributing Company

Q&A to follow the panel discussion!

Event Details:
Wednesday, March 25, 2026
8:30 AM – Registration
9:00 – 10:30 AM – Industry Panel and Light Breakfast
The Karol Hotel | 2675 Ulmerton Road Clearwater, FL
$40 – Per Meeting
(or $99 for all 3 meetings)

Register Now!
Registration deadline: 3/24/2026

Sponsorship Opportunities:
$150 – Event Sponsor
(includes corporate signage and two attendees)

Northeast - Annual Women in Hospitality Panel
2026-03-25 09:00 - 10:30 | FL
Join the Northeast Chapter of the Florida Restaurant & Lodging Association for our annual Women in Hospitality Leadership Panel Discussion. Don’t miss this dynamic panel discussion spotlighting the women shaping the future of Northeast Florida’s restaurant and lodging industry.
Date: March 25, 2026
Time: 9:00 – 10:30 AM
Location: Southbank Hotel Jacksonville Riverwalk, 1515 Prudential Drive, Jacksonville, FL
This engaging conversation will explore leadership, resilience, innovation, and the evolving opportunities for women across hospitality.
Moderator: John Shermetaro, Shermetaro Speaking
Panelists:
• Antonette Palacios, CEO, V Pizza
• Jennifer Morken, Interim General Manager, Renaissance Resort at World Golf Village
• Leila Deitsch, Assistant Director of Human Resources, Hyatt Regency Jacksonville Riverfront
Our discussion will explore:

Breaking barriers and advancing into leadership roles
Building resilient, high-performing teams
Emerging trends shaping the future of hospitality
Mentorship, advocacy, and developing the next generation of leaders

Attendees will gain practical insights, connect with peers and industry executives, and leave inspired to continue elevating hospitality across Northeast Florida.
No cost to attend, but advanced registration is required.
Click Here to RSVP

EscaRosa - Hospitality Appreciation Hour
2026-03-26 17:00 - 18:00 | Alga Beer Company, 2435 N 12th Avenue, Pensacola, 32503, United States
Join the FRLA EscaRosa Chapter for a relaxed hospitality appreciation hour to celebrate the people who keep our industry thriving! Come see how we’ve supported the industry for eight decades. Stick around to enjoy a beer and a slice on us. RSVP and bring a friend!

For 80 years the Florida Restaurant & Lodging Association has worked hard to:

Protect your business through grassroots advocacy
Ensure your voice is heard
Keep harmful regulations off your plate so you can focus on running your business

Celebrate with your FRLA EscaRosa Chapter!

Event Details:
Thursday, March 26, 2026
5:00 – 6:00PM
7:00 PM – Bingo!
Alga Beer Company | 2435 N 12th Ave
Click Here to RSVP

Volusia - Legislative Recap, Hurricane Preparedness, and County Updates
2026-04-01 08:00 - 10:00 | Daytona Beach Racing & Card Club, 960 S Williamson Avenue, Daytona Beach, 32114, United States
Join the FRLA Volusia Chapter for an informative session featuring industry and public safety leaders on April 1, 2026, at the Daytona Beach Racing & Card Club. The event will include an overview of the 2026 Florida legislative session and key takeaways for industry professionals. We will also hear from local officials on tourism and economic initiatives, hurricane preparedness, and receive insights into the new rip current simulator designed to strengthen ocean safety education.

Featured Speakers:

Samantha Padgett, Vice President of Government Relations and General Counsel, FRLA
Matt Reinhart, Vice Chair, Volusia County Council (District 2)
Clint Mecham, Director of Emergency Management, Volusia County
Randa Matusiak, Director of Public Protection, Volusia County

Don’t miss this opportunity to hear from experts on policy, emergency management, and public safety innovations!
PLUS: 🎉 iPad Giveaway! 1 for $10 or 3 for $20 – Join the FRLA Volusia Chapter by March 27 and receive 1 FREE raffle ticket!
Event Details:
Wednesday, April 1, 2026
8:00AM-9:00AM Breakfast & Networking
9:00AM-10:00AM Program
Daytona Beach Racing & Card Club
960 S Williamson Ave Daytona Beach, FL

RSVP Today!

Spring Board Meeting
2026-04-06 - 2026-04-08 | The Ritz-Carlton, Amelia Island, 4750 Amelia Island Pkwy, Fernandina Beach, FL, 32034, United States
APRIL 6-8, 2026
THE RITZ-CARLTON, AMELIA ISLAND,FL.
FRLA board members, chapter presidents and representatives, past State chairmen and chairwomen, and at-large directors from large and small national restaurant and hotel chains and top independents gather for committee meetings, legislative updates, and panel discussions.
REGISTRATION

ACCOMODATIONS
The Ritz-Carlton Amelia Island, FL.
4750 Amelia Island Pkwy, Amelia Island, FL. 32034
*Room block closed, Friday March 20th. Questions? Please contact Agholston@frla.org.
AGENDA
ACCESS FULL MEETING AGENDA HERE
QUESTIONS? CONTACT:
Ashley Gholston, Director of Industry Relations & Corporate Events- agholston@frla.org
Ashley Jackson, Director of Membership Marketing- ajackson@frla.org

Palm Beach - Hospitality Networking Social
2026-04-15 17:00 - 19:00 | Cultural Council for Palm Beach County, 601 Lake Ave, Lake Worth, FL, 33460, United States
Join the FRLA Palm Beach Chapter on April 15, 2026, at the Cultural Council for Palm Beach County. Enjoy Happy Hour and Hors d’oeuvres! A fun industry networking opportunity you don’t want to miss! Be sure to bring your business card for two free drinks and light bites. Raffle prizes are also in store!
Wednesday, April 15, 2026
5:00-7:00 p.m.
The Cultural Council for Palm Beach County
601 Lake Avenue
Lake Worth Beach, FL 33460
Event Registration:
FRLA Members: $25
Future Members: $35

Register Now!
Advanced Registration is required by April 10, 2026!

Sponsored by:

Broward - Hospitality Connect
2026-04-15 17:30 - 19:30 | The Tower Club, 100 SE Third Ave, One Financial Plaza, Regions Bank Bldg, 28th Floor, Fort Lauderdale, FL, 33394, United States
Join the FRLA Broward Chapter on April 15th for Hospitality Connect! Mix and mingle with hospitality leaders. Expand your network within the industry. Register today and join us at the Tower Club Fort Lauderdale from 5:30 – 7:30 PM. Space is limited!
Event Cost:
Members: $20
Future Members: $40
Register Now!
Tabletop: $150 (FRLA Broward Members Only)
Showcase your brand front and center: Purchase a tabletop to display your products, feature signage, share samples, and get your logo spotlighted in our event email blast. Price includes (1) admission. Limited spots available! Call Rozeta Mahboubi at (954) 270-5814.

**SOLD OUT** Monroe - 4th Annual ROSE Awards
2026-04-16 | Hawks Cay Resort, 61 Hawks Cay Blvd, Duck Key, FL, 33050, United States
**This event has SOLD OUT**

4th Annual Monroe ROSE Awards
• April 16, 2026 •
Hawks Cay Resort

Join us for the 4th Annual FRLA Monroe ROSE Awards on April 16, 2026 at Hawks Cay Resort! The ROSE (Recognition of Service Excellence) Awards recognizes Monroe County Florida front line hospitality employees who demonstrate excellent customer service. These industry champions showcase the region’s commitment to creating an extraordinary visitor experience.

Nominations Have Closed!
Nomination Deadline: March 9, 2026

Individuals must be front-line employees (no management, director, or supervisor positions)
Open to all tourism related businesses in Monroe County
Individuals must work at their place of business for at least 90 days from the nomination deadline.
Individuals should exemplify the following characteristics: dependable, enthusiastic, serve as role models to peers, and committed to customers.
Nominees must be present at the ROSE awards to win.
