Estimates show that thousands of men, women and children are trafficked in the United States each year. These traffickers often rely on legitimate businesses to sustain their operations and infrastructure.

Hotels are one of the venues that traffickers use to exploit their victims, capitalizing on the lack of awareness around this issue within the hotel industry. This criminal activity presents a great risk to the safety and security of hotel businesses, as well as legitimate customers. FRLA encourages the aggressive prosecution of this crime.

January is National Slavery and Human Trafficking Prevention Month

FRLA is proud to support The Department of Homeland Security’s (DHS) Blue Campaign that raises public awareness about human trafficking. Working with law enforcement, government, and non-governmental and private organizations, the Blue Campaign strives to protect the basic right of freedom and bring those who exploit human lives to justice.

#Join FRLA #WearBlueDay – January 11, 2018

On January 11, FRLA’s employees and 10,000 members will join others across the nation to participate in the Blue Campaign’s “Wear Blue Day.” On this day, by wearing blue and contributing to the campaign on social media using the dual hashtags #JoinFRLA #WearBlueDay, the industry will stand in solidarity with victims of human trafficking, raise awareness, and inspire efforts to work together to eradicate this crime.

The color blue is internationally symbolic of human trafficking awareness, and the Blue Campaign’s name references the global anti-human trafficking symbols the Blue Heart and the Blue Blindfold, as well as the “thin blue line” of law enforcement.

Do you have your favorite piece of blue clothing ready for #WearBlueDay on Thursday, January 11? Show your support by wearing blue and posting a photo of yourself, friends, family, and colleagues on social media with #Join FRLA #WearBlueDay.

Combat Human Trafficking: Recognize the Signs

The U.S. National Human Trafficking Hotline found hotels and motels to be a common venue for sex trafficking, with nearly 10 percent of known trafficking cases reported to them in 2016 taking place in a hotel or motel. Because of this, it is extremely important that hotel and motel staff members are educated on the signs of such activity so it can be reported in the proper manner. Below are suggested tools to combat human trafficking:


  • Do not at any time attempt to confront a suspected trafficker directly or alert a victim to your suspicions.
  • Call 9-1-1 for emergency situations—threats of violence, physical assault, emergency medical needs, etc.
  • Follow your corporate protocol, such as by notifying management and security. Call 1-866-DHS-2-ICE (1-866-347-2423) to report suspicious criminal activity to federal law enforcement. Highly trained specialists take reports from both the public and law enforcement agencies. Submit a tip at
  • To report suspected human trafficking: 1-866-347-2423
  • To get help from the National Human Trafficking Hotline: 1-888-373-7888 or text HELP or INFO to BeFree (233733)

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