Marketing Council

The Marketing Council is comprised of restaurateurs, hoteliers, and marketing professionals. The Council was formed in 2010 for the purpose of answering two core questions:

  • How can FRLA help our members reach their customers?
  • How can FRLA better reach our members?

Now, the Council assists the FRLA membership department in the conception and implementation of solutions to help build and grow the Marketing + Operations Summit.  These solutions will include – but are not limited to – developing marketing strategies to reach attendees (both members and non-members) and suggesting potential topics and speakers that keep our event on the cutting edge. The council meets twice annually at the Summer Board Meeting and the Fall Board Meeting (in conjunction with the Florida Restaurant & Lodging Show). Approximately four – six conference calls are also held throughout the year, as needed.

Marketing Council

  • CHAIR: Roger Amidon

    Palm Beach Marriott Singer Island

  • VICE CHAIR: Chris Frawley

    Anna Maria Oyster Bar

  • E.C. LIASON: Sheldon Suga

    Hawks Cay Resort

  • Chris Frawley

    Anna Maria Oyster Bar

  • Adam Corey


  • Paul Hineman

    Avenger Capital

  • Mike Vinik

    BJ’s Restaurants

  • Laura Sellers


  • Harry Price


  • Sheila Bennett


  • Nora Lee Smith

    CORE Ambassador

  • Lorne Fisher

    Fish Consulting

  • Anne Rollings

    Gecko’s Hospitality

  • Gwendolyn Smith

    Grandview Bed & Breakfast

  • Sheldon Suga

    Hawks Cay Resort

  • Eric Koffsky


  • Olivia Hoblit

    Innisfree Hotels

  • Amanda Simpson

    Jackson Lewis

  • Anna MacDiarmid

    Marriott Hotels

  • Brittany Dansereau

    Millers Ale House

  • Kerry Morrisey

    Ocean Properties

  • Laura Ciampa

    Ocean Reef Club

  • Danielle Rosse

    Oceans 234

  • Roger Amidon

    Palm Beach Marriott Singer Island

  • Kim Kenney


  • Fred LeFranc

    Results Thru Strategy

  • Karen Freeman

    Synergi Partners

  • Nick Velardo

    The Breakers Palm Beach

  • Moriah Murphy

    UnitedHealth Group