Event Type: Educational

Summit

FRLA’s Summit is back for it’s 12th annual premier hospitality event, August 14-15, 2024 at the Seminole Hard Rock Hotel & Casino in Hollywood, FL. Join Florida’s most influential hospitality professionals and top-level executives for this two-day event. Bringing you leading industry trends, best practices, top-notch speakers, and unparalleled networking, we’ve made sure there’s a seat for everyone at our table.

Leverage the secrets of success from industry leaders representing brands such as; Coca-Cola, Fat Brands, Areas USA, Beachside Hospitality Group, Boykin Management Company & More!

2024 SPONSORSHP OPPORTUNITIES-CLICK HERE!

CONTACT:

EMAIL: MEMBERS@FRLA.ORG
CALL: (850) 224-2250 X223

FRLA Summit 2023 Highlight Video

Marketing & Allied Member Council

CLICK HERE to view the 2023 Marketing & Allied Member Council. This event would not be possible without the input and guidance from our council. THANK YOU for investing your time and for your continued support of the FRLA! If you have interest in joining the 2024 Marketing & Allied Member Council contact Ashley Jackson.

2023 Speakers

2023 AGENDA

CLICK HERE FOR EVENT AGENDA! 

Accommodations

*Check back soon for room block details

Seminole Hard Rock Hotel & Casino
1 Seminole Way, Davie, FL 33314
1 Seminole Way, Davie, FL 33314

Property Maps: VIEW HERE

Dinner Reservations:
If you would like to dine on property please call in advance to Customer Care at 954-316-2900 to make reservations at Cipresso Italian, Council Oak Steaks and Seafood, and Kuro Japanese. Please tell the agent that they you with FRLA. Here is a link to available dining options if you would like to preview menus.

For event information or questions contact Ashley Gholston at agholston@frla.org or 850-224-2250 ext. 241.

Summit-22

CLICK FOR SUMMIT SURVEY!

 

Thank you to all who attended our 10th Annual Summit.  Leading industry trends, best practices, top-notch speakers and unparalleled networking, we made sure there was a seat for everyone at our table. 

 

CLICK FOR FULL AGENDA

 

Day 1 Breakout Sessions: Supply Chain Challenges & New Approaches
IFBTA Tech Camp Beverage Trends: You’re Going to Need a Drink for This!
Commission-Based Compensation Model How to Become an Employer of Choice & Retain Great Employees
Maintaining Brand Reputation in Today’s Social, Cultural, and Political Wars Day 2 Breakout Sessions:
Ancillary Revenue-Generating Tactics: Profit Matters KEYNOTE: Keep Them Longer: How to Gain, Train and Retain Next Generation
KEYNOTE: The Road Ahead: Is Your Restaurant, Hotel, and Business Prepared? Sharpening Your Sustainability IQ
Entrepreneurs & Explorers – We Are Always Looking for a Better Way Engaging with the Media
The Politics of Branding: How to Sell and Grow In America’s Hyper-Political Marketplace The Secret Sauce for an Exceptional Employee Experience
HELP WANTED! Workforce Resources for Tomorrow Loyalty isn’t Dead – It’s Broken!
Happier Hour with Einstein: Scientific Secrets to Improve the Guest Experience Drive Tourism Traffic Through Partnerships to Your Hotel
Enhancing your Team, Guest Experience, and Profitability through Digital Integration Understanding the Wind, Adjusting the Sails, Moving Forward
Profitable or Parasitic: Are you Losing Money on your Limited-Time Offers? Health & Wellness Matters Now More Than Ever… For You & Your Team
Is Your Training Woke? Weed in the Workplace
Beyond Loyalty: Digitization of the Restaurant Industry KEYNOTE: Creating a Customer Service Revolution

Meet our Speakers

Keynote Promo Videos

What to expect at the 2022 FRLA Summit

Testimonial that includes a few combined
Summit Testimonial with Anna MacDiarmid
Summit Testimonial with Keith Space
Summit Testimonial with Kevin Armantrout
Summit Testimonial with Carl Berry

 

Location & Accommodations

Seminole Hard Rock Hotel & Casino
1 Seminole Way, Davie, FL 33314

 

ROOM BLOCK IS NOW CLOSED- PLEASE CONTACT THE HOTEL FOR BEST RATES AND AVAILABILITY

Property Maps: VIEW HERE

Dinner Reservations:
If you would like to dine on property please call in advance to Customer Care at 954-316-2900 to make reservations at Cipresso Italian, Council Oak Steaks and Seafood, and Kuro Japanese. Please tell the agent that they you with FRLA. Here is a link to available dining options if you would like to preview menus.

Sponsorship Opportunities

If you are a sponsor for the 2022 Summit you can view Sponsor Marketplace FAQ’s HERE.

Interested in sponsoring this event? View sponsorship opportunities HERE!
Contact Dan Murphy or Ashley Gholston.

Marketing Council

CLICK HERE to view the 2022 Marketing Council.
This event would not be possible without the input and guidance from our Marketing Council. THANK YOU for investing your time and for your continued support of the FRLA!

For event information or questions contact Ashley Gholston at agholston@frla.org or 850-224-2250 ext. 241.