2026 Tourism Outlook: What’s Ahead for Northeast Florida Tourism
Tourism remains one of Florida’s most powerful economic drivers. Celebrate National Travel & Tourism Week with FRLA at the Northeast Florida Tourism Outlook Panel. Join us on May 7, 2026, and hear from regional tourism leaders on the economic outlook for travel, visitor trends, and the marketing strategies driving leisure, business, and group travel to Northeast Florida in 2026. Learn how visitors are choosing Northeast Florida and what your hospitality business can do to align with current campaigns and initiatives to attract more guests. The discussion will also highlight ways hospitality partners can connect with the local tourism agencies, leverage valuable resources, and capitalize on tourism momentum in the year ahead.
Event Details:
Thursday, May 7, 2026
9:00 AM – 10:30 AM
Delta Hotels by Marriott Jacksonville Deerwood
4700 Salisbury Road
Jacksonville, FL 32256
Panelists:
• Paul Beirnes, Amelia Island Convention & Visitors Bureau
• Michael Corrigan, Visit Jacksonville
• Susan Phillips, St. Augustine, Ponte Vedra & The Beaches Visitors & Convention Bureau
Moderator:
Brenna Dacks, VISIT FLORIDA
For Florida’s hospitality industry, tourism is the lifeblood of our success. Staying ahead of travel trends and understanding where visitors are coming from is key to keeping our hotels, restaurants, and attractions thriving. Come gain valuable insight into the economic and tourism trends shaping our region in 2026 and learn how we can work together to keep Northeast Florida a top destination for visitors. RSVP Today!
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