As a member of the Florida Restaurant & Lodging Association (FRLA) family, we strongly encourage you and your business to stay informed and get a plan during the state’s Hurricane season (June 1 – November 30). The FRLA and VISIT FLORIDA actively participate and assist the State Emergency Response Team during emergency events as a member of ESF 18. The purpose of Emergency Support Function (ESF) 18 is to coordinate local, state and federal agency actions that will provide immediate and short-term assistance for the needs of business, industry and economic stabilization. For weather alert updates, visitors and residents may stay informed via the weather advisory located on the VISIT FLORIDA homepage. More resources and information are available below. If you have further questions or need additional assistance, contact us at help@FRLA.org
Active Emergency Orders
- Governor Ron DeSantis Executive Order 20-225 – Amending Executive Order 224 – Emergency Management September 15, 2020
- Governor Ron DeSantis Executive Order 20-224 – Emergency Management – Hurricane Sally September 14, 2020
- Governor Ron DeSantis Executive Order 20-181 – Hurricane Isaias State of Emergency July 31, 2020
Hotels interested in participating in paid non-congregate sheltering operations by the Florida Division of Emergency Management State Emergency Operations Center should contact them via email at info-SAFER-FL@em.myflorida.com.
General Hurricane Resources
Get A Plan
The FloridaDisaster.Biz Business Disaster Toolkit provides businesses with valuable information regarding preparedness, response, and recovery issues. Click here to learn how to prepare your business BEFORE disaster strikes, help keep your workplace and employees safe DURING and what businesses should do AFTER to recover and rebuild.
A disaster of any size could have an impact on your business. Taking the steps to build a business disaster plan and encourage your employees to create a family emergency plan can reduce the impact on your business. It is important to consider how a disaster could affect your employees, customers, and workplace. Go to www.FLGetAPlan.com to build your customized business disaster plan and encourage your employees to build a customized family emergency plan.
Emergency Lodging Assistance (ELA)
In response to hurricanes, FEMA activates the Emergency Lodging Assistance program. All lodging operators are encouraged to sign-up here. The ELA provides lodging reimbursement for pre-qualified individuals from designated disaster areas. The Federal Emergency Management Agency created the ELA program to provide temporary shelter as a result of a Federal disaster declaration. As administrator for this FEMA-funded preparedness initiative, CLC provides rules-based payments for all qualified applicants at participating hotels. Lodging properties can review frequently asked questions here, call 1-866-545-9865 or email firstname.lastname@example.org for assistance. Individuals or families searching for lodging may contact FEMA at 1-800-621-3362.
Additional Resources For Preparing Businesses For Hurricane Season
Florida Department of Economic Opportunity Activates Business Damage Assessment Survey in Response to Hurricane Sally. Take the survey here.
Florida residents and businesses can find helpful information on preparing for hurricane during the COVID-19 pandemic here. The Florida Department of Business and Professional Regulation has their Hurricane Guide available here.
Visit Florida has developed a catalog of resources to help develop an emergency plan and guide your decision making should your area face a severe weather threat.
Businesses are encouraged to take the Florida State Emergency Response Team Private Sector Lodging Survey in preparation for hurricane season.
Businesses can find crisis communication tips and suggestions to work effectively with the news media to publicize their destinations and the status of their areas after a hurricane has impacted the State of Florida here.
Florida businesses can find additional resources from the Agility Recovery Webinar “2020 Hurricane Season: How to Prepare Your Organization”
USDA Food Safety Tips for Areas Affected by Hurricanes
Click here for a list of recommendations to reduce food waste and the risk of foodborne illness during severe weather events. In the wake of a Hurricane, there may likely be power outages and flooding. Both pose a risk to the integrity of food and water. Food safety requirements should adhere to post-disaster if you are serving food to the public and to your own family.
Be certain refrigerated food has been stored at correct temperatures of 41°F or below. Frozen food should be maintained at 0°F or below. Thawing should be conducted using only correct methods. Food packaging should be intact with no trace of water intrusion or exposure. In addition, if food has been exposed to storm-related water or debris of any type, it should be discarded should not be served. If food is in question remember when in doubt, throw it out. For information about food safety requirements visit the USDA or Florida’s Division of Hotels and Restaurants, to learn guidelines for emergency recovery.
Dislocated Worker Grants
Dislocated Worker Grants are sometimes available to provide temporary employment to Floridians affected by hurricanes and provide disaster relief employment in the form of temporary jobs that support storm response and recovery efforts. Disaster relief employment pertains to projects that provide food, clothing, shelter and other humanitarian assistance for disaster victims and projects that involve demolition, cleaning, repair, renovation and reconstruction of damaged structures and facilities. Individuals who qualify for disaster relief employment are people who are temporarily or permanently laid off as a consequence of the disaster, dislocated workers, and individuals who are long-term unemployed. Find info at your local CareerSource Center.
Need Insurance Help?
FRLA’s Insurance Council is comprised of trusted agency advisors who understand our members’ needs. View the list here.
The Florida Chief Financial Officer’s Division of Consumer Services offers free assistance to insurance consumers in the aftermath of hurricanes by offering the insurance Consumer Helpline 1-877-693-5236. You can speak directly with individuals who can help you review your policies to understand your coverage, help you file claims for damage and offer assistance in the event that you are having trouble communicating with your insurance company. Verify an insurance agent’s or adjuster’s license here.
Visit Florida has developed a page dedicated to providing information on event insurance. Businesses can find information on hurricane insurance and “Cover Your Event” insurance here.
Hurricane Tax Credit
Every business located in a disaster area may be eligible to receive the hurricane retention tax credit of up to $2,400 for every employee retained after the hurricane, according to The Hurricane Disaster Relief Act of 2017 (H.R. 3823 Section 503).
The Hurricane Retention Tax Credit is meant to compensate businesses for the unintended cost associated with a national disaster. Get a complimentary evaluation of your business to determine your eligibility. For more information, please call Synergi Partners at 843-245-3903 or visit www.synergipartners.com/FRLA.
Protect Your Business From Price Gouging
Whenever Florida is under a declared state of emergency, Florida’s price gouging law applies. State law prohibits extreme increases in the price of essential commodities, such as food, ice, gas, hotels, lumber, and water during this declared state of emergency. Specifically, F.S. 501.160 states that during a state of emergency, it is unlawful to sell, lease, offer to sell, or offer for lease essential commodities, dwelling units, or self-storage facilities for an amount that grossly exceeds the average price for that commodity during the 30 days before the declaration of the state of emergency, unless the seller can justify the price by showing increases in its prices or market trends. You can find Frequently Asked Questions about price gouging here, and learn how to protect yourself from price gouging after a hurricane by clicking here. For more information on price gouging, please click here. Report an instance of price gouging or contractor fraud during a declared state of emergency to the Attorney General’s Office online at www.myfloridalegal.com or by calling toll-free at 1-866-9-NO-SCAM. Additionally, you may report unlicensed contractors to the Department of Business & Professional Regulation online at www.myfloridalicense.com or by calling 1-866-532-1440.
Disaster Area Re-Entry Requirements
Following a major storm, one of the primary goals will be the rapid restoration of local businesses that provide vital goods and services. Local elected officials and Law Enforcement Officers will work together to determine when an area is safe enough for individuals to return. Individuals and businesses seeking to provide essential commodities and services to impacted areas will be allowed re-entry by possessing and presenting specific documentation to local officials:
1. A valid government-issued ID, such as a Driver’s License or passport;
2. Proof of Employment, such as Employer credentials or a letter on employer letterhead; and
3. A Demonstrated Need to enter the area, such as a work order, inventory list, or employer authorization. Local officials know their communities and are well suited to facilitate a safe and timely re-entry process.
If you have any questions, please contact the State Emergency Response Team’s Emergency Support Function 18 via the Private Sector Hotline at (850) 410-1403 or by email at email@example.com.
VISIT FLORIDA Webcam Submission
Are you open for business? Share your live webcam stream with VISIT FLORIDA, and they may include it on their Florida Now page, which offers real-time information about areas throughout the state. This real-time data promotes the diversity of opportunities in the Sunshine State and can help drive traffic to your area and your business. Submit your cam here.
How to Help
When hurricanes come to bear upon our beautiful state, Florida’s hospitality industry generously opens its doors and its hearts to their communities. Lodging properties welcomed evacuees, utility workers and first responders, restaurants fed thousands in shelters, businesses donated money and supplies and employees volunteered their time to help fellow neighbors in need. FRLA encourages those who wish to offer their generous help during this difficult time to consider supporting the Florida Disaster Fund.
Florida Disaster Fund
The Florida Disaster Fund helps provide financial support to Florida’s communities in times of disaster.
To make a contribution, please visit www.FloridaDisasterFund.org or text SUNSHINE to 20222 to make a one-time donation of $10.
To donate by check, please make check out to the Volunteer Florida Foundation, include “Florida Disaster Fund” in the memo line and mail to Volunteer Florida Foundation Attn: Florida Disaster Fund, 3800 Esplanade Way – Suite 180, Tallahassee, FL 32311.
If you have additional questions about the Florida Disaster Fund, please contact firstname.lastname@example.org or call (850)-414-7400.
For Visitors & Residents
Stay informed: Visit www.floridadisaster.org to find information on shelters, road closures, and evacuation routes. For live updates on the latest weather patterns, follow the State Emergency Response Team @FLSERT on Twitter and Facebook. VISIT FLORIDA is also providing weather updates and official source links for visitors to keep up with the latest changes here.
Obtaining financial assistance for lodging: Hurricane evacuees in need of financial assistance for lodging can contact the Federal Emergency Management Agency (FEMA) online or by phone at 800-621-3362.
Finding a hotel that accepts FEMA assistance:If you already have FEMA lodging assistance and you are looking for available lodging under FEMA’s Transitional Shelter Assistance Program, a list of participating hotels is available on the www.disasterassistance.gov website. Call the hotel to determine current availability, and be sure to inform the hotel when you call that you are participating in FEMA’s emergency lodging program.
Finding a hotel generally: Visitors and residents can make general lodging relocation plans here. First responders traveling to the impacted areas can also use this information to find available lodging. Search for pet-friendly lodging BringFido.com or PetFriendlyTravel.com.
Shelter Information: If lodging accommodations are simply not an available option for you, you can find a list of open evacuation shelters updated in real time here. Some local shelters require advanced notice for pets.
Frequently Asked Questions on Travel: Visitors traveling in or making plans to visit Florida during hurricane season can find frequently asked questions here.
- Download Florida Storms App (Google Play / iTunes)
- Travel and roadways update FL511.com or call 511
- Use GasBuddy to find fuel.
- Access Comcast’s free Xfinity WiFi and free Spectrum WiFi Hotspots.
- Find boil water notices here
- Delta, now a category 4 hurricane, to thrash Yucatan Peninsula before eyeing gulf shore October 06, 2020
- Governor DeSantis announces individual assistance to counties impacted by Hurricane Sally October 02, 2020
- Governor DeSantis announces first emergency bridge loan for small businesses impacted by Hurricane Sally October 01, 2020
- Governor Ron DeSantis activates Florida small business bridge loan program for small businesses damaged by Hurricane Sally September 23, 2020
- Florida Department of Economic Opportunity Activates Business Damage Assessment Survey in Response to Hurricane Sally September 17, 2020
- LIVE COVERAGE: Hurricane Sally bringing ‘catastrophic’ flooding to Florida, Alabama after landfall September 16, 2020
- Restaurants relying on outdoor dining prepare to take a hit as fall approaches September 15, 2020
- Hurricane Laura forms, predicted to be Category 3 when it strikes gulf coast August 25, 2020
- 2020 could be one of the most active hurricane seasons ever, forecasters say August 06, 2020
- FRLA’s Geoff Luebkemann talks hotels as emergency shelters August 3, 2020
- Florida hotels may become evacuation centers during pandemic July 30, 2020
- Rick Scott, Jim Cantore tagteam on hurricane awareness PSA July 16, 2020
- COVID-19: Hurricane director warns Floridians to prepare for busy storm season, virus July 16, 2020
- Hurricane season is still in its first full month, but we’ve already seen six unusual things happen June 24, 2020
- Florida hurricane evacuees could be housed in more than 400 hotels in response to the coronavirus pandemic June 23, 2020
- Hurricane season started early for the last six years. Is it time to extend the season? June 22, 2020
- Hotels may act as shelters during hurricane season June 03, 2020
- FRLA Participation in The Weather Channel Story May 28, 2020