Hospitality Industry Leaders Headline FRLA’s Marketing + Operations Summit

Media Contact:

Elizabeth Ray
FRLA Communications Director
850.224.2250 x255

(Tampa, FL) – The Florida Restaurant and Lodging Association (FRLA) is proud to present its annual Marketing + Operations Summit, scheduled for Wednesday, July 29 and Thursday, July 30 at the Tampa Marriott Waterside Hotel & Marina. The two-day event is designed to spotlight hospitality industry leaders who have instituted best-practices in their own companies and introduce new business trends to increase sales and customer satisfaction. Featured world-class presenters from Coca-Cola, Firehouse Subs, Bloomin’ Brands, and Tijuana Flats will share marketing and operation tips and trends on how to manage your restaurant or hotel more effectively.

“This event is an opportunity to gain invaluable knowledge from some of the best in the business and this year, our line-up of speakers is truly stellar. We believe our Marketing + Operations Summit helps our colleagues in the hospitality and tourism industry boost their bottom lines and enhance their businesses. Here in the Sunshine State, we are incredibly proud of the exceptional guest experiences created every day and are excited to continue to cultivate our world-class service,” said Carol Dover, President and CEO of the Florida Restaurant and Lodging Association.

For a full schedule of events, including speaker bios, please click here. Media is invited to attend portions of the two day event and asked to contact FRLA Communications Director, Elizabeth Ray at or 850.224.2250 x255 for confirmation.

Florida Restaurant and Lodging Association’s Marketing + Operations Summit

Wednesday, July 29, 2015

*Registration opens at 11:15 AM

12:15 – 1:15 PM                Keynote: Ty Bennett, Founder of Leadership Inc.

1:35 – 5:00 PM                 Breakout Sessions

Thursday, July 30, 2015
8:00 – 8:45 AM                 Keynote: Don Fox, CEO Firehouse of America

James McManemon, General  Manager, The Ritz-Carlton, Amelia Island

9:00 AM  – 12:45 PM       Breakout Sessions

1:00 – 2:30 PM                   Keynote: Jim Knight, Founder/Owner of Knight Speaker

Tampa Marriott Waterside Hotel & Marina
700 South Florida Avenue, Tampa, FL 33602


At The Door: $169
Hotel and dinner accommodations not included. Seating is limited.

For registration and additional information, please visit: To see photos from last year’s event please click here or to view a video, click here. Additionally, be sure to follow this event live on social media by searching for #FRLASummit.

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About the Florida Restaurant and Lodging Association
FRLA is Florida’s premier non-profit hospitality industry trade association. Our mission is to ‘Protect, Educate and Promote’ Florida’s $82 billion hospitality industry which represents 23% of Florida’s economy and more than 1.1 million employees – making it the state’s number one industry. We offer regulatory compliance and food safety training needs (RCS and SafeStaff®); industry developed career-building high school programs (FRLAEF); sponsor the only event in Florida exclusively serving the restaurant and foodservice industry (FR&L Show, October 6-8, 2015 in Orlando); and we safeguard the needs of the hospitality industry by providing legislative advocacy. We represent and serve more than 10,000 independent and household name members, suppliers, and theme parks. For more information, go to and find us on Twitter @FRLAnews, Facebook and YouTube.